Welcome to Doug's

Aotearoa's best merchandise, sustainable embroidery & patches.

Learn about Doug's

Better Apparel, Merchandise & Uniforms

Helping you make embroidered apparel, merchandise & uniforms from second-hand clothing, iron on patches, & key-rings.

Shop Custom

Made in Auckland

Keeping it local. Handmade by an extensive production team of one in Auckland, New Zealand.

Shop New Patches

Keep up to date with announcements & new releases. ⬇

Our Studio

Pick up your order from our studio at City Works Depot, Auckland Central. Select at checkout.

Organise a visit

Sustainable Materials

Crafting goods from second-hand clothing, organic cotton & tree-derived thread.

Our Ethics

Helping Plant Trees - locally

Planting trees with Trees For Survival.

Learn how

Compostable Packaging

Our patch and key-ring packaging is 100% commercially compostable. 

Our Ethics